Research Problem
One of the key player in Mushroom market had plans to capture Sri Lanka market. The purpose is to identify the current status of Sri Lankha Mushroom market Vs Global Mushroom market. Client specifically asked for competitive landscape, regional prospects studies under influence of drivers, opportunities and challenges.
Business Solution
The study was executed for global as well as Sri Lanka market.
Deriving data using Secondary Research
We divided study in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels.
The Data Extraction through Primary Research
The second stage involved primary research in which we interviewed end users of Mushroom products and Mushroom suppliers were contacted to study their viewpoint concerning the development of their market and production capacity and product line. This stage concluded in a brief understanding of the competitive analysis and also glanced through the strategies and pricing of the companies profiled.
Market Estimates and Forecast
In the final stage of the study, market forecasts for the mushroom were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.
Conclusion
The client was able to understand the thorough comparison of Sri Lanka’s Mushroom requirement against the Global requirement. The report also provided the detailed competitive landscape along with driver, restraints and opportunity. The quantitative data provided for country-wise, region-wise and global ensured customer to target appropriate segments.
